PodLab Blog Posts

How to Turn Your Podcast Listeners into High-Value B2B Clients

The trick? You’ve got to treat your podcast like the top of your sales funnel — not just a content outlet. Here’s how I help my clients do that. ...more

Articles ,Monetization

April 08, 2025•4 min read

The Ultimate Guide to Using Podcasting for B2B Thought Leadership

Blogs, LinkedIn posts, and webinars are great, but podcasting builds trust in a way written content never can. Why? Because people hear your voice—your passion, your expertise—week after week. That ki... ...more

Articles

March 25, 2025•3 min read

How to Use Podcast Transcripts for SEO and Rank Higher on Google

Google doesn’t index audio content, which means podcast episodes alone won’t show up in search results. That’s where podcast transcripts come in. By converting spoken content into text, you unlock a m... ...more

Articles ,Various FAQ

March 11, 2025•4 min read

Why Your Business Should Start a Podcast (And How It Can Drive Sales)

A business podcast is a different game—it’s about establishing yourself as an industry leader, deepening relationships with potential clients, and generating consistent leads through podcasting. ...more

Articles ,Organisation & Setup

February 25, 2025•4 min read

The Best Podcast Directories to Expand Your Show’s Reach

Submitting your podcast to multiple directories significantly increases your podcast discoverability. Different audiences use different listening apps, and some podcast distribution platforms speciali... ...more

Articles ,Organisation & Setup

February 11, 2025•5 min read

Should Your Podcast Be on YouTube? A Strategic Guide for 2025

As podcasting continues to thrive in 2025, one platform is making waves: YouTube. With its aggressive push into podcasting, YouTube has become a powerful tool for podcasters looking to grow their audi... ...more

Articles ,Organisation & Setup

January 28, 2025•4 min read